Jaguar’s “woke” rebrand is a commercial masterstroke
They have abandoned their “golf club” loyalists for an international consumer base – no matter how it looks to Nigel Farage.
Much will be written about the late John Prescott’s political career but, for many, he will be remembered as “Two Jags”: a man who not only owned a Jaguar but also had the use of another in his capacity as a cabinet minister. That such an arrangement seemed so unusually extravagant in the late 1990s is indicative of the esteem that the marque was once held in. Today, few people would stop for a Jaguar parked in the street, let alone care how many a senior politician might own. And in seeming recognition of this popular indifference, Jaguar Land Rover (JLR) has decided it is time to reboot the brand. A rebrand is always a risky strategy, especially for a company ...
Britain’s complicity with Netanyahu’s war must end
The International Criminal Court’s arrest warrants for Netanyahu and Yoav Gallant make it clear: there is no justifying Israel's war.
There have been many opportunities to foreground Israel’s cruelty in the past year, but the issuing of arrest warrants for Prime Minister Benjamin Netanyahu and his former defence minister Yoav Gallant by the International Criminal Court (ICC) is a milestone both serious and seismic. It means the political leaders of an alleged democracy cannot step foot in any of the 124 states – including Britain – that are party to the Rome Statute without risking arrest. It means they join Hamas commander Mohammed Deif (who is reportedly dead) on the list of individuals formally indicted for the kinds of offences humanity has collectively agreed are gravest of all. Yet today (22 November) the British Home Secretary Yvette Cooper refused to ...
Why a liberal Joe Rogan will fail
His listeners come for his anarchic content, not his erratic politics.
The left needs to “build their own Joe Rogan”. As liberal America surveys the smoking ruins of Kamala Harris’s presidential campaign, and the mainstream media looks on bewildered at how they were outflanked by alternative new platforms, this is one rallying cry that has gained some momentum. If elections are now being won or lost on podcasts, perhaps liberals can build their own? The spark for this brainwave was clearly Trump and JD Vance’s appearances on Rogan in the days before the election – alongside the claim that Kamala Harris skipped the podcast for fear of a backlash from progressive activists for “amplifying” an anti-vaxxer meathead. Whether Rogan’s interview with Trump and his subsequent endorsement was that decisive in shifting the ...
Scottish Labour’s winter fuel move shows its panic
Anas Sarwar is already being forced to distance himself from Keir Starmer’s unpopular government.
It’s no exaggeration to say that there’s an air of panic around Scottish Labour at the moment. The party didn’t expect to find itself falling behind the SNP with just 18 months to go until the next Holyrood election. That really shouldn’t be happening when the governing party has been in office for 17 years – a duration that will have stretched to almost two decades by the time Scots go to the polls in May 2026. Regardless of that government’s performance – which has hardly been impressive – there should by now be an air of fatigue in the country and a desire for change. And yet recent polls put the Nats ahead, and on course to remain the largest party ...
David Lammy’s balancing act
Donald Trump will test Labour’s new approach to China and Europe.
“Shame on Putin!” As David Lammy sat in the chair of the UN Security Council for the first time, his voice reverberated through the ornate chamber. The Russian delegation had just vetoed a resolution calling for a ceasefire in Sudan where one of the world’s worst humanitarian crises is unfolding. Lammy assailed Putin for “pretending to be a partner of the Global South while condemning black Africans to further killing, further rape, further starvation”. Hostility towards Putin’s Russia – a “mafia state” seeking to become a “mafia empire” in Lammy’s words – is one of the defining strands of UK foreign policy under Labour. This week saw British-made Storm Shadow missiles fired by Ukraine into Russia for the first time. During ...
The truth about the Allison Pearson free speech row
Should the police be visiting journalists over the tweets they send?
More than a week after the arrival of police at the front door of the Telegraph columnist Allison Pearson regarding a tweet she had written in 2023, debate rumbles on. Was this a threat to free speech and an example of police overreach? Or was it a legitimate enquiry into the publication of content which may have had real-world consequences? In November 2023, Pearson posted a photograph of police officers posing next to two men of colour holding a Pakistani political party’s flag. The picture had no connection to any of the protests in the wake of the 7 October attacks and Israel’s response. In a caption she labelled the men “Jew haters”. The tweet was later deleted. On 10 November ...
Labour can no longer hide from the cost of Brexit
Weak growth and a Trump trade war could force the party to change its Europe policy.
There is a hypothesis that I have set out before in these columns and now might be a good time to revisit it. The hypothesis is a simple one. Labour would fight the 2024 general election saying as little as possible about Brexit and its consequences but, having secured victory, the pressure would build for a more ambitious policy of moving closer to Europe. By the time we got to the next election in 2028 or 2029, I argued, Brexit would once again be a major issue. I was reminded of this when the governor of the Bank of England, Andrew Bailey, used his Mansion House speech last week to point out rather tentatively that “the changing trade relationship with the ...
Keir Starmer wants immigration control to be a Labour cause
The Prime Minister is seeking to redefine the politics of border security.
Keir Starmer wants you to know that he cares about immigration. Last week he named border security – alongside economic growth – as his top priority when abroad. Yesterday he signalled that he favours Italian-style migration deals with third countries to reduce Channel crossings. It’s tempting to view this renewed activity as a response to the Democrats’ electoral cataclysm. Illegal immigration across the US southern border – which reached a record high under Joe Biden – was one of the issues that doomed Kamala Harris. But put this point to Labour figures and they note – with some justification – that they moved into this political space long ago. Indeed, Starmer’s former director of strategy Deborah Mattinson has complained that the Democrats ...