After a long campaign, we are now only a week away from the vote on the UK’s membership of the European Union. Everyday sees fresh fluctuations in the headline poll numbers for Remain or Leave as the public hears the arguments and counter arguments for and against being part of the EU.
There are still ten days until results are declared and, as we saw in the Scottish referendum, a lot could change in that time. But are there any clues in the numbers below the surface to indicate which way voters might lean when deciding Britain’s European destiny?
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- Convince people that they personally will be worse off or,
- Win over people who think it will make no difference to them personally.
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