The Vote Leave campaign wasn’t as clever as it thinks it was

I tried to use Brexit wizard Dominic Cummings’ magic voter database, and it wasn’t all that.

LONDON, ENGLAND - JULY 18: A 'Vote LEAVE' battle bus is re-branded outside the Houses of Parliament in Westminster by the environmental campaign group Greenpeace on July 18, 2016 in London, England. The bus which was used during the European Union (EU) referendum campaign and had the statement "We send the EU £350 million a week let's fund our NHS instead" along the side was today covered with thousands of questions for the new Prime Minister Theresa May and her government about what a 'Brexit' might mean for the environment. (Photo by Jack Taylor/Getty Images)

A crack team of physicists, led by a divisive but brilliant former government adviser gone rogue, create an incredible computer programme to singlehandedly defeat the sinister forces of the establishment – reality or the storyline of my rejected screenplay, NCIS: Nuneaton?

Dominic Cummings, director of the Vote Leave campaign, has written a blogpost about how his campaign hired physicists to use data and build software, giving them the edge over the competition, or in his own words: “The campaign had to do things in the field of data that have never been done before.”