
Some party manifestos are presented as literary or philosophical works. Labour’s 2024 general election manifesto, launched at the Co-Op HQ in Manchester, does not fall into these categories. Its front cover, emblazoned with a black-and-white photo of a sober Keir Starmer, features a single word: “Change”. As titles go, it won’t win prizes for originality.
But do not confuse this with an absence of substance. The “slim document” that some in Labour spoke of has proved to be 23,000 words long (the Starmer project’s problem has never been a lack of policy).