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  1. Politics
3 April 2023

Labour has a plan to win the election, but will it work?

Voters are human, and though some may fit a specific profile, many do not.

By Zoë Grünewald

Yesterday (2 April) Labour Together, a campaigning think tank made up of Labour frontbenchers, policy experts and political strategists, published a report that charted Labour’s path to electoral success.

The report sets out the two key voters that will be integral to Labour’s path to victory: the “Workington man” and the “Stevenage woman”. In 2019 the Conservatives won over both groups comfortably. Now, they are on course to vote Labour.

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