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20 November 2019

How People’s Vote destroyed itself

The campaign for a second referendum, led by the PR guru Roland Rudd and former Labour and Lib Dem spin doctors, was the great hope for Remainers – until it collapsed in a chaos of clashing egos, smears and boardroom coups.

By Martin Fletcher

When the history of the 2019 general election is written, of how Boris Johnson managed to win a mandate for a catastrophic hard Brexit, a whole chapter should be reserved for the shameful story of the People’s Vote campaign. It will record how the country’s leading pro-European force collapsed on the eve of that momentous vote, betraying the millions of ordinary citizens who had supported, financed and placed great hope in it over the past three years.

It will tell a tawdry tale of political shenanigans and clashing egos; of leaks, smears, charges and countercharges; of startlingly vicious infighting that spiralled so hopelessly out of control that 40 energetic, experienced and deeply committed young campaign staffers found themselves sitting in a Thames-side pub in Pimlico as the general election gathered pace, trading legal threats with the multi-millionaire head of one of Britain’s top public relations companies, instead of battling for the nation’s votes.

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