Science & Tech 17 August 2016updated 17 Sep 2021 10:24am Save your outraged tweets, marketers are trying to offend you Thanks to social media, sharing your disgust at a brand’s offensive message can often benefit rather than harm them. By Amelia Tait Content from our partners The Circular Economy: Green growth, jobs and resilience Spotlight Water security: is it a government priority? Spotlight Defend, deter, protect: the critical capabilities we rely on Spotlight Give a gift subscription to the New Statesman this Christmas, or treat yourself from just £49 Subscribe Related Comment Is BlueSky having its breakthrough moment? Encounter Marcus du Sautoy: “A mathematician is a storyteller” Books How to survive the age of anger