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4 September 2017

Why are social conservatives so triggered by John Lewis’s gender-neutral kids’ clothing?

The most staunch defenders of essential gender differences know their value system would fall apart at the slightest touch.

By Glosswitch

This morning I sent my son to nursery in a Peppa Pig T-shirt. It’s OK, though, the main fabric was blue and the image included Peppa’s brother, George. Like most responsible parents, I consider it essential that the entire world knows at first glance the potential future reproductive role of my two-year-old.

Or at least that’s how I’m discovering I’m supposed to think. Call me a Remain-voting, latte-swilling member of the liberal elite, but the current outrage over John Lewis’s decision to use gender-neutral labelling for its children’s clothing has taken me by surprise. Are people really that bothered? Why, yes, it turns out they are.

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