When is it too early to start listening to Mariah Carey’s “All I Want for Christmas Is You”? Never, the singer suggests in a video she posted on Twitter on 1 November, in which she ceremoniously smashes three Halloween pumpkins with a baseball bat that are carved to spell out “IT’S NOT TIME”, as her 1994 hit starts playing in the background.
There is a reason Carey was advertising her song nearly two months before Christmas Day. Last year, “All I Want for Christmas Is You” reached the number one spot in the British charts for the first time, 26 years after its release.
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