New Times,
New Thinking.

Control, Alt-Right, Retweet: How social media paved the way for President Trump

How and why social media giants helped Donald Trump on his way to victory.

By Amelia Tait

Russell Steinberg has since deleted the tweet that arguably started it all. “I was tired of being called bad words,” he wrote on the social networking site early this morning, explaining his decision to finally remove the 72-character message – dated 7 February 2013 – from his profile.

“If you hate America so much, you should run for President and fix things,” read the tweet that Steinberg – a low-profile New York sports writer – sent to @realDonaldTrump three years ago. The then-property-mogul, now-president-elect wasted no time hitting “reply”. “Be careful!” he wrote back.

Subscribe to The New Statesman today from only £8.99 per month
Content from our partners
The role and purpose of social housing continues to evolve
More than a landlord: A future of opportunity
Towards an NHS fit for the future