BRISTOL, ENGLAND - NOVEMBER 18: (EDITORS NOTE: This image was created using digital filters with image numbers 497823062, 497823080, 497823074, 497823122, 497823060, 497823084, 497823066) In this composite image, the logos of the UK's leading supermarkets (Left to right from top row) Lidl, Asda, Sainsbury's (Middle row left to right) Waitrose, Tesco and Aldi and bottom row Morrisons, are displayed outside various branches on November 18, 2015 in Bristol, England. As the crucial Christmas retail period approaches, all the major supermarkets are becoming increasingly competitive to retain and increase their share of the market. (Photo by Matt Cardy/Getty Images)
Did you know that the smell of instant coffee is added by an aroma storage tank in the factory? That Aldi products have bar codes on every side to speed up the checkout process? That those giant Sports Direct mugs were deliberately included in online orders to make them ubiquitous? That the question a Poundworld manager hears most often is: “How much is this?”
A bunch of great titbits for your dinner parties, there. But don’t thank me. Thank the unlikely boom in supermarket TV. As the British high street declines, programmes about what happens on it have gone the opposite way. Behind-the-scenes documentaries about supermarkets, household brands and high-street chains are increasingly popular with the British public.
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