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  1. Science & Tech
23 September 2014

The psychology of phishing: why do we fall for terrible email scams?

New research suggests that it isn’t the technologically illiterate who fall for the promise of a legacy from a Nigerian prince – the more you use Facebook, the more likely you are to click that link.

By Emma Woollacott

Maybe your bank wants you to update your password; maybe a new Facebook friend wants to show you a funny web page. Maybe a Nigerian lawyer wants to pass on a legacy from a long-lost relative.

What all of these people are really after, of course, are your password, bank details and, ultimately money. Such phishing scams, says Microsoft, are costing the world as much as $5bn a year. For some reason, the UK is a favourite hunting ground for the phishers: here, says security firm Proofpoint, unsolicited email is almost three times more likely to contain a malicious link than in the US.

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