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26 February 2020updated 27 Feb 2020 3:28pm

Slouching towards dystopia: the rise of surveillance capitalism and the death of privacy

Our lives and behaviour have been turned into profit for the Big Tech giants – and we meekly click “Accept”. How did we sleepwalk into a world without privacy?

By John Naughton

Suppose you walk into a shop and the guard at the entrance records your name. Cameras on the ceiling track your every step in the store, log which items you looked at and which ones you ignored. After a while you notice that an employee is following you around, recording on a clipboard how much time you spend in each aisle. And after you’ve chosen an item and bring it to the cashier, she won’t complete the transaction until you reveal your identity, even if you’re paying cash. 

Another scenario: a stranger is standing at the garden gate outside your house. You don’t know him or why he’s there. He could be a plain-clothes police officer, but there’s no way of knowing. He’s there 24/7 and behaves like a real busybody. He stops everybody who visits you and checks their identity. This includes taking their mobile phone and copying all its data on to a device he carries. He does the same for family members as they come and go. When the postman arrives, this stranger insists on opening your mail, or at any rate on noting down the names and addresses of your correspondents. He logs when you get up, how long it takes you to get dressed, when you have meals, when you leave for work and arrive at the office, when you get home and when you go to bed, as well as what you read. He is able to record all of your phone calls, texts, emails and the phone numbers of those with whom you exchange WhatsApp messages. And when you ask him what he thinks he’s doing, he just stares at you. If pressed, he says that if you have nothing to hide then you have nothing to fear. If really pressed, he may say that everything he does is for the protection of everyone.

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