The problem, remarked one Conservative MP, is that “even the title of the report is misleading”. He was referring to publication of his party’s Quality of Life report, the last in a series of six papers designed to set out a new vision. He was less than impressed, however. “My constituents are very aware what would improve their everyday lives – and environmental issues are not their main concern.”
When David Cameron first adopted the notion of “quality of life” as a political issue in September 2005, he made a crowd-pleasing speech defining it as: high-performing local schools, available GPs and tackling crime-riddled urban areas. The crossover to strictly environmental issues has had a mixed reaction from his MPs.
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