New Times,
New Thinking.

The Republicans must accept that they can’t rely on white votes to win

With whites now accounting for only 72 per cent of the electorate, the party's election strategy is bust.

By Sunder Katwala

The Republicans used to routinely win Presidential elections. Now the party will have to have a fundamental rethink if it is to win again. The central key to Republican dominance a generation ago was race and demography. The same factors are now the key barrier to the party winning again.

The race for the White House in 2012 offers a striking example of a major western election in which a party has destroyed its own prospects of power by going too tough on immigration, by being perceived to adopt so hard a tone on the issue that it has toxified the party brand, particularly with Hispanic voters, who are the fastest-growing section of the electorate, but also with voters under 35 more generally, particularly graduates.

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