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24 January 2008updated 29 Jan 2014 4:00pm

None deadlier than the Mail

Labour leaders have always feared Britain's most successful newspaper. But, argues Nick Davies in an extract from his new book, they also completely misunderstand its mission.

By Nick Davies

The Daily Mail is the most successful and powerful newspaper in Britain. Every year for the past 15 years, it has turned in a substantial profit – no other mid-market or quality newspaper in Britain has anything like that track record. This financial strength has allowed it to protect its journalists from the kinds of cuts that have done such damage elsewhere, leaving the Mail as argu ably the most potent news-gathering ma chine in Britain.

That commercial success is linked to its outstanding political influence. It is because it has these resources that the Mail, more than any other paper, is in a position to break big stories that will be picked up and run by the rest of Fleet Street, often recycling the Mail‘s angle as well as its choice of subject. The government pays attention to the Mail.

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