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15 August 2014

“Is Your Landlord Actually Incredible?”: should the government be allowed on BuzzFeed?

The Department for Communities and Local Government has attempted a BuzzFeed listicle. Prepare to cringe.

By Media Mole

There is a place on the internet, a sometimes dark and harrowing place, called BuzzFeed Community. Where listicles compiled by brands, organisations, and – most devastating of all – government departments, ooze out into the ether like scorched balls of tumbleweed. Pale and quivering imitations of their humorous and popular counterparts written by staff on the main part of the site, these lists usually only attract attention for being cringeworthy. Remember the Tory chairman Grant Shapps MP’s ill-fated and much-mocked attempt at the end of last year?

Well, in a catastrophic assault from Whitehall, the Department for Communities and Local Government has taken to the site, with a post called “Is Your Landlord Actually Incredible?”

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